Blog
Stay ahead with expert insights on SEO and digital marketing — from industry trends and keyword research tips to practical strategies for business growth.
How Technical Experts Become Powerful Presenters
Every day engineers scientists and domain experts face a paradox. They know more about their subject than almost anyone yet when it comes to persuading business leaders clients or mixed audiences their talks often fall flat. Why? Because knowing deeply is not the same...
Digital Marketing Strategies for Construction Companies
Explore practical digital marketing strategies tailored for construction and building companies. Learn how to enhance your online presence, attract quality leads, and grow your business in a competitive market.
Who Are the Customers of a Construction Company?
Understanding the Construction Customer Base Residential Clients Homeowners make up a large portion of the construction market. From loft conversions to full refurbishments, this group often looks for reliable, communicative contractors who can deliver quality work on...
SEO News May 2025
April and May 2025 brought a flurry of SEO developments. Google rolled out AI-powered search tweaks and new ad formats, while Bing and ChatGPT also expanded their search features. In core search, Google’s Gemini AI (SGE) began leveraging more data, and on the ads side...
SEO News – July 2024
Interested in staying up-to-date with the latest SEO news? In July’s round-up, I’ll discuss the latest happenings that have occurred in the world of SEO over the last month. 1. Confirmed Algorithm Update After a quiet May, we were treated to the June 2024 spam update...